Description

Course Objectives

By the end of this course, the learner should be able to:-

• Research and evaluate the personal attributes and skills that characterize the “successful” entrepreneur.
• Compare their personal characteristics and interests to that of the “successful” entrepreneur.
• Identify and assess sources of support for small businesses and entrepreneurs.
• Research and explain issues relevant to entrepreneurs such as “green” business practices, environmental sustainability, social entrepreneurship, and intellectual property.
• Identify the critical factors that are used to identify business start-up ideas – including forms of ownership.
• Identify and evaluate methods of entering an entrepreneurship venture – including but not limited to starting a new venture, buying an existing business, or becoming a franchisee.
• Identify the financial, marketing, legal, human resource, operations, and general management skills that are necessary to successfully launch and operate a successful new venture.
• Identify the critical concepts of business planning that are used to:
• Increase the chances for business success;
• Seek out financing sources

Course Content

• Introduction to entrepreneurship concept
• Forms of business
• Preliminary preparation to become an entrepreneur
• Start up Business
• Business and Financial Management
• New forms of business strategy
• Marketing and branding (A case study of energy entrepreneur)

Assignments

In order to demonstrate their understanding of the course content, students will be required to submit three assignments.

Training format:

All materials are made available through our online learning platform

Language: English and French