Description

This course gives an in-depth understanding of the dynamics that drive success in the agribusiness industry.

You will learn skills to develop food & agriculture business models that can scale, create impact, and deliver profit when doing your business with Africa and the rest of the world.

Module 1

Is your business idea part of the Agri-food business sector?

Have you ever aspired to become an agribusiness entrepreneur or build your own product brand?

If you want to start or scale a business that skims the surface of the food industry or start an innovative product/service in this field or a related field, then this is the course for you.

Outcome:

• An in-depth understanding of the dynamics that drive success in the agribusiness industry
• Support to write business plans
• Insights on how to access an international network of clients, experienced business leaders, and investors.
• You will learn skills to develop food & agriculture business models that can scale, create impact, and deliver profit when doing your business with Africa and the rest of the world.
• What makes the agri-food business very interesting is that it covers a variety of sectors – From farming, processing and value addition, food service business to logistics, financing, distribution, and everything in between.

Module 2

Starting a contract farming business

• What are the processes of starting a contract farming?

Product and Marketplace – Finding clients – where to start?

• Learn how to find and Improve your customer engagement
• Learn about product marketing and sales

Business Growth

• Identify your business’ strengths and weaknesses – including barriers to growth
• Develop your business growth strategies

People Management

• Learn how to manage both your workforce and resources
• Improve communication with staff, family, and other stakeholders such as banks

Funding your business – how and where to find finance

• How do I fund my agribusiness venture/start-up?

Outcome: You will

• Learn how to develop your business plan ready to launch your business
• Learn how to develop your Budget
• Get guidance and a list of non-bank financial institutions that finance agribusinesses
• Get support and learn marketing and sales secrets for agri-food products/services.
• Get advisory services on any issue related to agribusiness

Regardless of whether you are a complete starter (Start-Up) or an entrepreneur seeking new business opportunities, this module will teach you a range of valuable skills.

Module 3

Importing and Exporting Business

Become and Import Export Agent

How to start a business as an Import Export Agent can be challenging.

In this module, you will learn about all the crucial steps necessary to enable you to launch your Import Export Business successfully.

Key points range from:

• Identifying products,
• Finding suppliers and customers,
• Understanding key trade terms and negotiation skills.

Module 4

How to create your own product brand?

Are you driven and you want to own a ‘Business with a Purpose’?

The course will enable you to get tools on how to build your product brand. We look at the major steps in designing a brand that will stick in the market for a very long time including a focus on:

• Understanding what a Brand is?
• Brand Values
• Brand Identity
• Brand Image